The Profitable Pricing Matrix

Expertly price your course or group program. Instead of plucking a number from the air, you’ll be able to price your offer so that it’s profitable, by taking into consideration:

• Your one-off + ongoing costs involved to create and run your program

• The length of your course or container

• The depth of material your clients will engage with

• The size and impact of the transformative results your clients experience by working with you in this offer

• How much you show up within the course or program space to support

• The level of access your clients will get to YOU

Align your offer with both your needs + your clients’ experience to make sure you’re able to make a profit, while also doing the work that serves people at your usual high level.

Image of pricing matrix + video training
This matrix is taken from the my course UnCapped: The Evergreen Income Eco-System and shows you how to position your premium offer so that you can confidently sell it, knowing that the price reflects the value to your clients, as well as enabling you to grow your business!

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